Plot: A conservative folk singer, Bob Roberts, turns his hand to politics, running for the US Senate. He sets about organising rallies, singing songs to get his message across. He is not above using dirty tricks and smears to gain an advantage over his opponent. Meanwhile, a reporter is investigating Roberts's potential involvement in a drug ring.
Alternative Plot: Millionaire conservative Bob Roberts (Tim Robbins) launches an insurgent campaign against incumbent senator Brickley Paiste (Gore Vidal), firing up crowds at his rallies by singing '60s-style acoustic folk songs with lyrics espousing far-right conservative social and economic views. Investigative journalist Bugs Raplin (Giancarlo Esposito) shadows the Roberts campaign, trying to connect Roberts to a drug-trafficking scheme, but an assassination attempt lays suspicion on both men.
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